Events

DBS’s AI-Powered Digital Transformation

Once the lowest-rated bank in Singapore, DBS has become the world's best digital bank through a deliberate digital transformation journey fueled by AI. Wachsman spoke with Jimmy Ng, Group Chief Information Officer and Head of Technology & Operations about DBS’ approach to innovation, how they are using AI today, ethical considerations, and the next 5 years.

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Creating an Effective Marketing Strategy Using Owned, Earned, and Paid Media

A comprehensive marketing strategy that encompasses owned, earned, and paid media can help businesses reach their target audience, build brand awareness, and achieve their commercial goals. In this article, we will explore the differences between these media channels and explain how to leverage each one to create a successful marketing program.

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