David Wachsman is a world-renowned blockchain expert and thought leader. He is a regular speaker at the most visible technology conferences and is frequently featured by premier media outlets globally.
In 2015, David founded Wachsman to provide public relations support to the rapidly growing bitcoin ecosystem. Wachsman has since expanded to become a leading global professional services firm for the blockchain industry, with more than 110 employees working from offices in New York, Dublin, and Singapore. David and his team have represented and acted as strategic consultants to more than 120 of the most indispensable organizations in blockchain including Dash, Indiegogo, Crypto Valley Association, Bitcoin Suisse, CoinDesk, IOHK, Lisk, Rootstock, Steemit, tZERO, Aeternity, Polymath, Horizen, eToro, Aion, Jaxx, Neo Global Capital, and Aelf, among others. Before founding Wachsman, David led the day-to-day operations for a boutique public relations agency in Manhattan and held roles in advertising, political affairs, and biotechnology.
Jane is a communications and brand expert with more than 20 years of experience working with companies across multiple sectors and disciplines, including technology, consumer, financial services, and media.
Previously, Jane held the role of Chief Communications Officer for Skype, served on the Board of United Business Media, founded two global communications agencies with clients including Expedia, Facebook, Blackberry, Aviva, Deutsche Bank, and Barclays, was the first female General Manager of Edelman’s PR operations in the Middle East, and served in the global financial services practice at Ernst & Young Management Consultancy.
Specializing in international brand communications, marketing, and reputation, Jane has worked with C-suite executives both in-house and in-agency to provide senior counsel and strategic direction, often through rapid organizational growth and change. She has a proven track record of providing tailored guidance to a diverse portfolio of companies, from major multinationals to emerging startups, as they build their brands from conception to implementation.
Jane received a Bachelor of Arts in Business from the University of Ulster as well as a diploma in Emotional Intelligence and Behavioral Profiling from the JPA Institute of Occupational Psychology.
Danny is an award-winning communications professional with over 20 years of integrated communications and campaigning experience in Asia and the United States. He is the leader of Wachsman in Asia Pacific.
Danny has extensive experience building consultancies, businesses and teams in emerging and frontier markets. In the APAC region, Danny has been advising senior leaders, including CEOs and function heads on strategies ranging from policy and regulatory communications to litigation, investigations, and special situations.
Danny’s areas of expertise are in helping companies and organizations shape the political and policy environment for new or heavily regulated industries, advising companies such as Airbnb, Coca-Cola, Grab, and The Asia Internet Coalition (Google, Facebook, Amazon, and Twitter are among its members).
In 2008, Danny moved to Singapore to head Ogilvy’s Government Practice, where he advised Singapore government ministries and statuary boards such as EDB, MCYS, MICA, and MOM against the backdrop of a rapidly changing social, cultural, political, and digital landscape.
Danny started his career in New York with the city’s top PR firm after graduating from university. Danny was named “Young PR Professional of the Year” in 2006 for his work pioneering Vietnam’s first global PR firm and he was recently named one of Asia’s 40 under 40 by Campaign Asia in 2015.
He holds a Bachelor of Arts in International Relations, specializing in International Political Economy, from the University of Southern California.
Since joining Wachsman in October 2017, Liam has built a strong reputation as a leading PR professional in the blockchain, fintech, and public affairs sectors. With years of experience representing clients as they navigate the intricate regulatory environments of the European Union and beyond, Liam is a trusted consultant to governments, as well as executives across a wide range of blockchain and emerging technology companies, including exchanges, trade associations, and protocols.
Prior to joining Wachsman, Liam served as an Adviser to the European Commission’s Director of Strategy and Corporate Communication in Brussels. His duties included speechwriting and crafting the European Commission’s first centralized communications campaign aimed at tackling fake news and disinformation.
Liam has also worked as a Policy Adviser at the U.K. Cabinet Office, providing support to the Office of the Prime Minister and managing the relationship between the Cabinet and several government departments in the policies surrounding transparency, accountability, and open data. Prior to joining the Cabinet Office, Liam worked for a group that represented an independent coalition of FTSE 100 CEOs and Chairman, advocating for the continued membership and positive reform of the European Union.
Liam holds a Bachelor of Arts in History and Political Science from Trinity College, Dublin and a Master of Science in Politics and Communication from The London School of Economics, having graduated with distinction. He is also a graduate of the Washington Ireland Program, part of which included a work placement in the office of Representative Patrick J. Kennedy II in the U.S. Congress.
With more than a decade of experience in the communications arena, Robert (Robby) has helped clients tell some of their most complex and critical stories to enhance and protect their corporate brands. Joining Wachsman in May 2019, Robby comes to the company as a seasoned agency professional in the emerging technology space, specializing in interactive storytelling, editorial strategy, and creative content production.
Prior to joining Wachsman, Robby worked as a corporate communications consultant for both Edelman and MSL, as well as a Senior Producer and Senior Creative Strategist with The New York Times’ T Brand Studio. There, he conceptualized and built award-winning digital campaigns for clients across a multitude of sectors, including banking, consumer technology, energy, automotive, aviation, consumer-packaged goods, and nonprofit NGOs.
Spending two years in Abu Dhabi, Robby has worked with a wide array of international clients, supporting groundbreaking projects across the Middle East, South America, Europe, and Asia. Notable clients include General Electric, CA Technologies, Samsung, OppenheimerFunds, The Legatum Group (Private Equity), The Bill & Melinda Gates Foundation, Pratt & Whitney, Cadillac, Infiniti, Gol Airlines (Brazil), Chevron, Unilever, and Dannon, among others.
Robby received a Bachelor of Arts in Public Relations from Penn State University, during which time he was named the PRWeek Student of the Year.
Emily Coleman is an expert in marketing and public relations, with over a decade of experience across verticals including hospitality, tourism, food and beverage, fintech and blockchain. Before joining Wachsman in July 2019, Emily was Chief Marketing Officer of ShapeShift, one of the world’s leading non-custodial digital asset platforms.
Emily speaks at blockchain tech events around the world, championing and educating crypto companies on the importance of marketing, brand storytelling, industry thought leadership, and user experience. She was a finalist at the 2019 SXSW Valiente Awards and her communications teams have won awards in multiple sectors.
She received a Bachelor of Arts in Journalism and Public Relations from the College of Charleston.
Derek joined Wachsman in January 2018 after six years as an options broker on the New York Stock Exchange. Derek worked for three years each at NYSE-AMEX in New York and NYSE-ARCA in San Francisco, executing trades for clients ranging from broker-dealers, to banks, to hedge funds.
Derek graduated from Fordham University where he received a Bachelor of Business Administration with a concentration in Finance. Derek holds three financial industry certifications: Series 7, Series 56, and Series 63.
Since joining Wachsman in September 2017, Fiona has established a reputation for providing first-class events support at some of the leading blockchain and emerging technology conferences around the world. With years of experience managing end-to-end events production services, from exhibition building to onsite management, Fiona is adept at actualizing her clients’ visions from conceptualization to implementation.
Fiona has a proven track record for securing high-profile sponsorship opportunities and speaking engagements at some the highest tier conferences around the world, including Consensus, TOKEN2049, MoneyConf, WebSummit, and Money 2020. While onsite, she is a go-to resource for a variety of production needs, successfully planning and executing fireside chats, panel discussions, and launch parties. Other areas of expertise include delegate services, venue sourcing, transfer and accommodation management, supplier management, contract negotiation, and sponsorship coordination.
Before assuming her role at Wachsman, Fiona spent more than four years planning and managing global events and conferences from San Francisco to Dubai. She previously held roles in event management agencies, working with clients in the corporate services, technology, pharmaceutical, and medical device industries.
Fiona holds a Bachelor of Arts in Business and Sociology from Trinity College, Dublin.
Maggee joined Wachsman in May 2018, bringing with her vast event management experience spanning the financial services, technology, and media industries. She specializes in vendor and third-party management, and creative strategy.
Maggee's event and conference management work as Director of Events of AFAR Media and as Associate Director of Events at Quartz was spread across four continents, most notably producing Quartz's global event series, "The Next Billion." Maggee’s portfolio also includes events planning for global organizations Barclays and Bloomberg.
Maggee holds a Bachelor of Science in Communication Studies and Public Relations from James Madison University.
Long enamored by the potential of blockchain, Tom joined Wachsman in January 2018 after several years at Edelman Public Relations, where he worked with technology clients in e-commerce, alternative energy, enterprise software, and financial services. Tom currently oversees accounts focused on the application of blockchain technology for financial services, consumer hardware, and the media industry.
In addition to major brands such as eBay, HP Inc., and Samsung, Tom has worked with a wide variety of companies including Plug Power, CA Technologies, The U.S. Air Force Academy, Solar Impulse, Metronome, and Octo Telematics.
Following a tour of duty with the U.S. Marine Corps as an engineer, Tom graduated from Hunter College in New York City with a Bachelor of Arts in Media Studies.
Joining Wachsman in October 2017, Gaby’s expertise lies at the intersection of finance, emerging technology, and blockchain, leading communications teams for industry-leading exchanges, global trading platforms, crowdfunding, and KYC/AML solutions.
Gaby has experience supporting businesses with corporate communications, executive visibility, media relations, product launches, and content development. She has represented some of the most prominent names in the financial sector and global brands, including Nestle (Corporate), Overstock.com, tZERO, Charles Schwab, Keefe, Bruyette & Woods, Chubb Insurance, Fidelity Investments, RBC, and Western Union Business Solutions.
Originally from Hong Kong, Gaby grew up in Toronto. Gaby obtained a Bachelor of Arts in Applied Economics from Queen’s University in Canada and a Master of Science in Public Relations and Corporate Communications from New York University.
Alex has deep-seated expertise supporting multinational organizations achieve their PR objectives, spearheading efforts across media relations, content creation, and corporate communications. Since joining Wachsman in July 2017, Alex has represented a variety of notable blockchain clients as they build and promote their brands globally. With experience leading media relations strategies for platform launches, partnerships, and company milestones, Alex has a proven track record in securing high-profile media placements for blockchain and technology-focused organizations.
Currently driving Wachman's PR efforts in Asia, Alex moved to Singapore in August 2018 to support the company’s expansion into the region and oversee teams specializing in media relations, content creation, copywriting, and strategic communications.
Prior to joining Wachsman, Alex worked for a Dublin-based agency leading campaigns for a number of reputable international organizations such as Ancestry.com and Kingspan. Alex studied Journalism and Economics at the University of Limerick and has contributed to a number of publications, including working as an online journalist for Industry and Business Magazine.
Lucinda leads Wachsman's Strategic Partnership Division in Singapore, building lasting relationships with some of the leading voices in the blockchain and emerging technology sectors. Since joining Wachsman in October 2017, Lucinda has become a driving force in providing strategic guidance to clients across the Asia-Pacific region, developing tailored proposals that meet a variety of business needs. In addition to her work with strategic partnerships, Lucinda also manages a number of PR initiatives, specializing in crisis communication, copywriting, social media management, and campaign strategy.
With a background in corporate communications, Lucinda has worked with a variety of clients ranging from global financial services giants to fintech startups, helping build brands in crowded markets, shape narratives, and mitigate reputational risk.
Originally from Australia, Lucinda began her career at a boutique corporate news PR firm before joining the Sydney office of international communications consultancy Hill+Knowlton. She then led a corporate affairs team at Haystac and held a communications role within a government department before making the move to New York City in September 2017.
Lucinda holds a Master of International Law and International Relations, and a Bachelor of Media in Public Relations and Advertising from the University of New South Wales.
Since joining Wachsman in March 2018, Sharmin has represented some of the most forward-thinking companies utilizing blockchain in the music, gaming, education, and protocol spaces. With a range of experience in financial and strategic communications, Sharmin has spearheaded media relations efforts for some of the world’s most respected companies, including Google, Intel, TD Direct Investing, Pearson, and Newsweek.
Previously, Sharmin worked on a pro bono basis for Clare Rewcastle Brown, a whistleblower for one of the world’s most high-profile financial scandals 1MDB, and for the coalition for clean and fair elections BERSIH, where she coordinated international media efforts to raise awareness of the scandal and push for a reform of the Malaysian electoral process.
Sharmin holds a Bachelor of Arts in International Relations and German from the University of Westminster, having graduated with distinction.
Starting in April 2018, Kayla brings a wealth of media, social media, and event management experience to Wachsman’s Consumer Technology Division. Previously leading successful PR campaigns for a variety of consumer, sports, and lifestyle brands, Kayla is adept at managing short and long-term communications efforts that consistently produce top-tier media placements. Kayla's former clients include Mercedes-Benz USA, Proctor & Gamble, Nestlé Purina PetCare, Tempur Sealy, and Diageo.
Kayla graduated magna cum laude from Syracuse University with a Bachelor of Arts in Public Relations from S.I. Newhouse School of Public Communications and Policy Studies from the Maxwell School of Citizenship and Public Affairs.
Since joining Wachsman in November 2017, Renagh has consistently proven her ability to garner high-profile media placements for her clients and provide strategic guidance in key areas such as media training, crisis communications, executive profiling.
Renagh began her career with New Ireland Assurance as an investments administrator, completing a Professional Diploma in Financial Advice. She then made the move to Bank of Ireland Group, working within the retail HR network as an Executive PA and Divisional HR Coordinator before moving into her first communications role with Bank of Ireland’s Core Banking Systems Program as a Communications Coordinator.
Renagh gained agency experience with Gibney Communications, where she provided support to leading brands such as KBC Bank Ireland, Chartered Accountants Ireland, and Grant Thornton.
Renagh holds a Bachelor of Arts in International Relations and a first-class honors Master of Science in Public Relations and Strategic Communications from Dublin City University.
Joining in January 2019, Louise comes to Wachsman with a wealth of experience providing PR expertise for multinationals as they launch new products, distribute topical announcements to news outlets, and promote their brands. Most recently, Louise served as Senior Communications Manager for European airline Ryanair, where she managed aspects of the company’s communications strategy across 37 different markets.
Prior to her time at Ryanair, Louise worked as a Media and PR Manager for professional rugby team Connacht Rugby, where she oversaw the team’s internal and external media activity, including media training, event management, and copywriting. She also served as a Marketing Executive for The Irish Times, where she planned, curated, and executed marketing and editorial strategies for the newspaper.
Louise received a Bachelor of Commerce and French from University College, Dublin and a diploma in Public Relations from the Public Relations Institute of Ireland.
Eoin joined Wachsman in June 2018. Most recently, Eoin served as Account Manager at technology-based PR agency Comit, where he represented a range of clients including data operator Equinix, cybersecurity provider Novi, and software company Esri Ireland. Prior to his time at Comit, he worked as Training and Policy Lead at Google Maps.
Eoin received a Master of Arts in Journalism and Digital Media from Independent College, as well as a Bachelor of Arts with honors in French and German from Trinity College, Dublin. He also received a certificate in PR Account Management from the Public Relations Institute of Ireland.
Layla Tabatabaie, Esq. is an attorney, author, and PR specialist. Joining Wachsman in May 2019, Layla comes to the company with extensive experience overseeing brand strategy, project management, and other PR initiatives for VC-backed startups, chatbots, and blockchain projects. Throughout her career, Layla has served as a key advisor to some of the leading projects in the emerging technology space, providing legal counsel to companies such as Legaler, CanYa, Trust Wallet, and Dreamers//Doers as they navigate the intricacies behind business development and strategic planning.
Previously, Layla served as a Senior Writer & Business Development for blockchain-based PR firm Transform Group, where she represented blockchain projects through the early stages of product development. There, she created tailored content for dozens of blockchain and cryptocurrency companies, placing research-based articles and other written commentary in top-tier publications around the world.
Before entering the startup ecosystem, Layla worked as an Attorney Consultant for the New York City Law Department, as well as an Associate Attorney for Kakker & Associates. She is the founder of two startups and the author of a legal chapter in the academic text Learning in Virtual Worlds (2016).
Layla received a Bachelor of Arts with a double major in Communication and Philosophy and a minor in Political Science from the University of Scranton. She received a Juris Doctorate of Law from New York Law School.
Starting in May 2019, Sandra comes to Wachsman with more than eight years of experience in public relations, marketing, and digital strategy implementation. Specializing in media relations and brand visibility, Sandra has a proven track record of securing top-tier media placements for both emerging companies and major multinationals.
Most recently, Sandra served as Senior Director of Experiential Marketing at United Way of New York City, where she was responsible for the strategic development and implementation of impactful marketing campaigns and brand experiences. Prior to moving to New York City, Sandra worked as Senior Manager of Public Relations at the United Way of Miami-Dade. In her role, she led strategic communications campaigns for both the company and its corporate and nonprofit partners.
Sandra received a Bachelor of Science in Communication from the University of Miami. She is fluent in English and Spanish.
Brett joined Wachsman in June 2019 with a strong background in brand implementation, strategic marketing, and new business development. Most recently, Brett served as an Account Supervisor for Peppercomm, where he was responsible for managing consumer accounts for companies like Darden Restaurants and D'Artagnan.
Prior to working at Peppercomm, Brett worked as a PR and Brand Manager at Streetsense, where he created and implemented strategic marketing plans for clients ranging from restaurants to luxury travel destinations. There, Brett executed communications initiatives for a wide array of business objectives, including product launches, experiential activations, and national social media contests.
Before moving to New York City, Brett spent time in the business development and marketing sector of POLITICO, as well as in the marketing and communications department at the National Confectioners Association.
Brett received a Bachelor of Arts in Marketing from George Washington University.
Sam joined Wachsman in February 2019. Most recently, Sam served as a Senior Associate at global advisory firm Teneo, where he worked with a number of fintech companies in corporate and policy communications. Notable clients included Airbnb, Grab, Asia Internet Coalition, and KBZ Bank.
Prior to Teneo, Sam worked as a consultant at Text100 Malaysia. There, he supported with Cisco Systems and a talent development agency under the Prime Minister's Office. Sam has also worked with an SME incubator funded by ANZ Bank in Adelaide, Australia, as well as Co-founded Lend a Skilled Hand, an online marketplace connecting volunteers with organizations working with communities in need.
Sam received a Bachelors of Management, Marketing from the University of South Australia. He is fluent in English and Bahasa Malaysia.
Joe joined Wachsman in June 2018. Most recently, Joe served as Account Executive at River Communications, where he represented clients in both the financial services and commercial real estate industries. He also carries experience in journalism, having spent time as a Production Assistant for NBC10 as well as an Editorial Intern for Philadelphia Magazine.
Joe received a Bachelor of Arts in Journalism from Temple University.
Joining Wachsman in April 2019, Jackie brings with her a wealth of experience in brand strategy, business analysis, creative direction, and marketing campaign leadership. Throughout her career, Jackie has directed and managed a diversified portfolio of global B2B and B2C CPG brands in the beauty, personal care, nutrition, fitness, and wellness industries. Her work has helped foster business relationships with major retailers including Ulta, Walmart, Sally Beauty, Walgreens, Bed Bath & Beyond, and CVS.
Jackie received a dual Bachelor of Arts from Vanderbilt University in French and German Language & Literature. She also holds a Master of Business Administration in International Business at Pepperdine University.
Jackie is fluent in French and proficient in German.
Liz joined Wachsman in January 2018. Prior to Wachsman, she worked on the Divisional HR team for Bank of Ireland after completing its graduate program.
Liz holds a Bachelor of Science in Retail and Services Management from Dublin Institute of Technology, as well as a Master of Arts in Human Resources Management from the National College of Ireland.
Laura joined Wachsman in October 2018. Most recently, Laura served as an Account Executive at marketing and communications firm ChizComm, where she serviced clients across the United States, Canada, and Australia. She also worked as an Associate Producer for Isobar, a global digital marketing firm, as well as a Business Development Agent for Lavin Agency, the world's largest intellectual speaker's bureau. Past clients include Spin Master, LEGO, and Disney Parks.
Laura received a Bachelor of Arts in Film and Media Studies from Queen’s University, Ontario.
Rebecca joined in March 2018 after graduating from the University of Limerick with a degree in Journalism and New Media. She worked as a news journalist at both local and national levels for publications such as The Irish Examiner, The Munster Express, and The Galway Independent. Rebecca has also worked in a public relations and content creation role with a marketing agency.
Joining Wachsman's European HQ in May 2017, Sarah has supported some of the leading blockchain organisations in the industry such as Dash, Lisk, Streamr, and the Crypto Valley Association. Since moving to Singapore in August 2018 to assist in establishing Wachsman's APAC HQ, Sarah has led campaigns for aelf, Digix, Brave New Coin, Sphere Identity, and TOKEN2049.
Sarah holds a Bachelor of Arts in Communications from Dublin City University and a postgraduate diploma in Public Relations and Event Management from Fitzwilliam Institute.
Maud joined Wachsman in April 2018. She previously served as an Account Executive at multi-award winning consumer public relations agency Fever PR. With experience in media relations, social media management, content creation, and event management, Maud has worked with industry leaders across the consumer technology, entertainment, lifestyle, and health sectors. Her previous clients include PlayStation UK, NOW TV, and Aptaclub.
Maud embarked on her career in public relations at the Football Association of Ireland, working with the communications team ahead of the 2016 UEFA EURO Championship and the launch of the SSE Airtricity League.
Upon graduating from Dublin Institute of Technology's Master of Arts in Public Relations program with first-class honors, the Public Relations Institute of Ireland named Maud the "Best Overall Student 2015/ 2016" and Heneghan PR awarded her "Best writer on course MA Public Relations 2015/ 2016". Maud also holds a Bachelor of Arts in Communication Studies from Dublin City University.
Emily joined Wachsman in August 2018. Previously, she served as an Account Executive for The Rosen Group, where she worked with clients across the technology, healthcare, and financial sectors. Prior to this, Emily was an Account Executive at ReputationInc., where she assisted clients including MSD Ireland, Google Ireland, and Accenture Ireland.
Emily received a Master of Public Relations with honors, as well as a Bachelor of Social Sciences, from University College, Dublin.
Lorcan joined Wachsman in January 2018. Prior to joining the team, Lorcan served as a Communications and Corporate Affairs Executive with Ibec, Ireland’s largest employers’ representative body, before relocating to Denver, Colorado to work with the HLK advertising agency. Since returning to Dublin, Lorcan has worked with Dairy Industry Ireland, one of Ibec’s sector associations.
Lorcan holds a Bachelor of Science Degree in Economics and Finance from University College Dublin, as well as a master’s degree in Public Relations and Advertising from Ulster University.
George joined Wachsman in November 2017. Originally from Wicklow in Ireland, George joined Wachsman’s New York team following a position in the Business Change department of an FTSE 100 retailer in London. Prior to this, George worked at a technology startup, creating content, handling social media accounts, and executing usability testing for the company’s mobile app.
George is a graduate of Trinity College, Dublin where he studied Computer Science and Business. During his studies, George worked on several software development projects including an iOS app which enabled students to buy tickets for local events at reduced rates. George is also involved with an Irish cancer support charity, maintaining its online and social media presence.
Adam joined Wachsman in October 2017. Adam graduated from the University of Edinburgh in 2016 with a Master of Arts in International Relations. As a student, Adam was the National Youth President of the United Nations Association: U.K., serving as a board trustee and overseeing the activities of more than 40 individual college branches. Adam interned at several law offices and at Jamestown Associates, a leading U.S. political consulting firm.
Following graduation, Adam moved to Berlin to train at LHBS, a consulting firm specializing in business, brand, and marketing innovation. Returning to the United States, Adam joined Pollie-winning media agency NJI Media, where he gained experience in the fields of digital communications, web development, user experience, and brand design. As a member of the strategy team, Adam supported client accounts and helped coordinate the production and development teams as the firm redesigned the websites of several international NGOs and D.C.-based advocacy groups.
Melissa joined Wachsman in November 2018. Most recently, Melissa worked as an Intercultural Program Consultant at relocation firm Cartus Corporation. There, she helped design and coordinate cross-cultural programs for expatriates relocating to the Asia Pacific region. Melissa has also worked as a freelance journalist for Singapore-based online news platform Observer+, as well as an intern for PR agency Lion & Lamb Communications.
Melissa received a Bachelor of Arts in English Language and Literature with a minor in Linguistics from New York University.
She is fluent in English and Tagalog.
Gavin joined Wachsman in August 2017 after earning a Bachelor of Arts in History and Political Science from Trinity College, Dublin. While at university, Gavin achieved a Certificat en Sciences Sociales et Humanités from the Paris Institute of Political Studies.
His previous work experience focused on academic research, subcontracting for the Department of Economics at Trinity College, Dublin on the Historical House Prices in America project.
Gavin is fluent in English and French.
Felicia joined Wachsman in May 2018. Felicia began her career in the fashion industry, working on public relations and events for a luxury watch and jewelry company. Her next role was in events and marketing at one of the largest travel companies in the world, where she developed an events program for their U.S. retail teams. In her past experience with events, she has managed and produced press conferences, expositions, and trade shows that spanned throughout the United States as well as internationally.
Felicia holds a Bachelor of Arts of Communication and Public Relations from Kean University.
Erica joined Wachsman in April 2019. Previously, Erica worked as an Account Manager for design and sourcing studio Harper+Scott, where she oversaw the creative direction, production, and delivery of branded merchandise for clients.
Prior to her time at Harper+Scott, Erica worked as CEO and Co-founder of IRL, a mobile app enabling users to seamlessly request professional introductions. At IRL, Erica spearheaded strategic planning for the company, creating a comprehensive marketing plan that included branded campaigns, partnerships, events, cross promotions, and social media.
Erica also worked as Manager of Event Partnerships for OneTable, an online and in-person hub for unaffiliated millennials looking to find and host Shabbat dinners. There, Erica built out an events program that attracted more than 5,000 participants to the platform.
In her spare time, Erica consults with Mrs. Dow Jones, where works closely with the CEO to develop social content for strategic partners.
Erica received a Bachelor of Arts in Communications and Culture from Indiana University.
Tara joined Wachsman in May 2018. Prior to joining Wachsman, Tara was a Project Coordinator for global event management agency MCI. There, she specialized in event production and destination management.
Tara has a strong track record of working closely with her clients to create exceptional experiences, from intimate meetups and incentive trips, to large-scale launches and conferences. Tara’s client portfolio spans the financial services, technology, and pharmaceutical industries.
Tara holds a Bachelor of Arts in Television, Radio, and New Media Broadcasting as well as a diploma in Event Management and Public Relations from Fitzwilliam Institute.
After joining its European headquarters in July 2017, Tom was the inaugural member of Wachsman’s international exchange program, transferring to the New York office in February 2018.
Before being promoted to Strategic Partnerships Lead, Tom supported Wachsman’s Public Relations division, playing a pivotal role in the communication campaigns of over two dozen industry pioneers, including Dash, æternity, Lisk, and aelf. As Wachsman New York’s Strategic Partnerships Lead, Tom spearheads the creation, planning, organization, and execution of new business development on behalf of Wachsman globally, focusing efforts on developing the North American and Asian markets.
Prior to joining Wachsman, Tom served as the Director of Operations on Kimberly Ellis’s campaign for California Democratic Chair.
David joined Wachsman in September 2017. With experience in both Public Relations and Strategic Advisory, he has worked alongside some of the most recognized companies in the blockchain space.
Prior to joining Wachsman, David worked for Dublin-based marketing firm Grid53, implementing strategic marketing campaigns for many high-profile clients. David graduated from University College Dublin with a Bachelor’s Degree in Business and Law.
Aine joined Wachsman in May 2018, and, since then, has worked closely with some of the most influential companies in the blockchain space.
Previous to Wachsman, Aine served as Sales and Network Coordinator of Renault Ireland, where she contributed to the development of commercial sales strategies designed to grow the company's share of market. Prior to her time at Renault Ireland, Aine worked as Area Sales Manager for Findlater Wine and Spirits Group, which provided her with valuable experience in business development, key account management and commercial strategy.
An experienced event management and marketing professional, Aine holds a Bachelor of Arts in Marketing from Dublin Institute of Technology and a postgraduate diploma in Event Management and Public Relations from Fitzwilliam Institute.
Sean joined Wachsman in June 2018. Most recently, Sean served as a Business Development Executive for financial services company Finastra, formerly Misys. Prior to joining Finastra, Sean worked as a Financial Officer for education management company Language in Group, where he established and audited accounting systems, as well as assisted in setting marketing and sales targets.
Sean received a Bachelor of Arts in Economics from the University College, Dublin as well as a Master of Science in International Management from Trinity College, Dublin.
He is fluent in French.
Taylor joined Wachsman in February 2018. After growing up in the United States, Taylor pursued her undergraduate and postgraduate studies in Europe. She received her Bachelor of Arts in Economics and Finance from The University of Edinburgh, graduating summa cum laude. She went on to obtain a Master of Science in Finance from the Barcelona Graduate School of Economics.
Taylor previously worked as a Business Analyst for Centric Consulting and a Consultant for Vonzu, an IT and Logistics startup. Taylor also has volunteering experience at Edinburgh's Research and Cancer Trust and the Erasmus Student Network in Spain.
Taylor is fluent in English and French.
Reid joined Wachsman in July 2017. Previously, Reid worked as a Researcher for the Democratic National Committee, as well as a Health Care Group Aide for a global law firm, where he focused on financial and legal forensics and supported senior lobbyists.
Edel joined Waschman in April 2018, having previously served as an Account Executive at Q4 Public Relations. Edel’s experience working on integrated communications campaigns spans the consumer, corporate, technology, health, and beverage sectors. Her previous clients include Coca Cola, Bank of Ireland, Just Eat, Diageo Ireland, and Beacon Hospital.
While completing her master’s degree, Edel interned for creative agency Yellow Machine, where she assisted in executing public relations, events, digital, and social media strategies.
Edel holds a Bachelor of Arts in Contemporary Culture and Society from Dublin City University, as well as a Master of Arts in Public Relations from the Dublin Institute of Technology.
Anna joined Wachsman in February 2018 after interning at a New York-based PR and business development agency specialized in technology startups.
A Commerce and Chinese graduate from University College Dublin, Anna spent a year in China, studying Mandarin at Renmin University in Beijing and International Business at Shanghai’s Jiao Tong University.
Lexi joined Wachsman in April 2019. Most recently, Lexi served as a Freelance Copywriter and Marketing Strategist for video analytics company Sixth Sky, where she created tailored content to meet a variety of communications objectives. Prior to her time at Sixth Sky, Lexi worked as a Junior Literary Agent and Foreign Rights Associate at Massie & McQuilkin Literary Agents.
Lexi received a Bachelor of Arts in English Writing from Loyola University New Orleans. She holds a dual Master of Fine Arts in Fiction and Writing for Children from The New School.
Caitlin joined Wachsman in April 2019. Previously, Caitlin worked as an Assistant Account Executive at blockchain communications company Transform Group, where she assisted in creating and executing media relations and events strategies..
Prior to her time Transform Group, Caitlin interned for student-run organization Allen Hall Public Relations, where she identified and pitched creative ways to increase social engagement for the Jordan Schnitzer Museum of Art in Eugene, Oregon.
Caitlin received a Bachelor of Arts in Public Relations with a minor in Nonprofit Administration from the University of Oregon.
Eleanor joined Wachsman in June 2019. Prior to joining Wachsman, Eleanor served as a Junior Account Executive at Dublin-based PR agency DHR Communications, where she supported clients including the National Library of Ireland, the Broadcasting Authority of Ireland, and the Irish National Teachers’ Organisation.
Eleanor received a Bachelor of Arts in History and Politics from University College, Dublin, as well as a Master of Science in Business Management from UCD Michael Smurfit Graduate Business School. She also carries a diploma in Public Relations from the Public Relations Institute of Ireland.
Samantha joined Wachsman in October 2018. Most recently, Samantha served as an Account Executive for recruitment advertising agency TMP Worldwide. She has also worked as a Research Analyst at Nielsen, where she delivered business insights for clients in the fast-moving consumer goods industry.
Samantha received a Bachelor of Arts in Media Studies and Public Relations from Murdoch University.
Samantha is fluent in English, Mandarin, and Cantonese.
Kirstyn joined Wachsman in November 2017. Kirstyn graduated summa cum laude from West Virginia University in 2015 with a master’s degree in Integrated Marketing Communications. During her studies, she worked full-time in finance within the wealth management and charity and endowment sectors.
Prior to joining Wachsman’s Dublin team, Kirstyn moved to Ireland to be a researcher at PSG, one of the largest PR agencies in Dublin, working across the consumer public relations teams.
Meave joined Wachsman in February 2018 after working as a Content Reviewer with Accenture at Google, as a European Commission Blue Book Trainee in DG Communication, and as a Marketing and Events Coordinator with the Screen Directors Guild of Ireland.
Meave holds a Master of Arts joint honors degree in French and English Literature from the University of Edinburgh and a Master of Philosophy in European Studies from Trinity College, Dublin.
Laura joined Wachsman in August 2018. Most recently, Laura worked as a Recruiting Coordinator for Google. She also worked as a British Council English Language Assistant at a university in Ambato, Ecuador.
Laura holds a Bachelor of Arts in Modern Languages from the University of Oxford.
Andrew joined Wachsman in September 2018 as a PR Intern and was promoted to Account Coordinator in October 2018.
Andrew is currently on track to graduate with a Master of Arts in Environmental and Food Economics from the University of Milan, Italy. He received a Bachelor of Arts with honors in both Economics and Political Science from Trinity College, Dublin.
Andrew previously interned for Hume Brophy, a global communications agency.
Nadhirah joined Wachsman in September 2018. Previously, Nadhirah worked as a Marketing Executive for Cambridge University Press, where she assisted in the integrated marketing and communication efforts for academic publishing across nine Asian countries. Prior to her time at the publishing house, Nadhirah worked as an Account Executive for digital marketing agency Clickr Media.
Nadhirah received a Bachelor of Arts from the Royal Melbourne Institute of Technology in Professional Communications.
Nadhirah is fluent in English and Bahasa.
Jonathan joined Wachsman in December 2018. Most recently, Jonathan served as a Junior Copywriter at PR agency The Idea Lab, where he helped create advertisements for brands such as Peugeot, Ford, Resorts World Sentosa, and Garuda Indonesia. Prior to that, he worked as an intern at Tribal Worldwide.
Jonathan received a Bachelor of Communications with distinction from Royal Melbourne Institute of Technology University.
He is fluent in English and Mandarin.
Nadia joined Wachsman in May 2019. Previously, Nadia served as an Editorial Intern for Channel News Asia, where she assisted the morning show First Look Asia in the production of news packages and interviews.
Nadia received a Bachelor of Media in Communications and Journalism from the University of New South Wales. There, she completed a Bachelor of Media honors program, where she participated in postgraduate research on media-related topics.
Nadia is fluent in English and Mandarin.
Mary joined Wachsman in July 2019. She was previously a PR Intern for Wachsman in summer 2018. Before Wachsman, she was an Investor Relations Intern for Envisage Capital Management.
Mary received a Bachelor of Arts in Communications with a minor in Business from Villanova University.
Mark joined Wachsman in January 2018. Mark holds a Bachelor of Arts in Sports and Exercise Management from University College Dublin and a postgraduate diploma in Event Management and Public Relations from Fitzwilliam Institute.
Mark’s event management experience spans sports, fundraising, and charities like Make a Wish, Suicide or Survive, and Chernobyl’s Children’s Trust.
Destin joined Wachsman in November 2017 after graduating from St. John’s University with a Bachelor of Science in Public Relations and a minor in Event Management. During his third year at St. John’s, Destin made his shift to the events industry where he managed events and experiences for nonprofits and commercial organizations including Amazon, MAC Cosmetics, and Swarovski.
Ashley joined Wachsman in March 2018. Ashley graduated from Syracuse University in May 2017 with degrees in Finance and Marketing. She interned with companies Bunk1.com, the Skimm, and Marketers Anonymous, which provided her with substantive experience in B2C marketing. Ashley also worked as a VIP Assistant at Live Nation, where she organized large-scale events for artists.
Matt joined Wachsman in March 2018. He previously served as Editorial Coordinator of the Association of Corporate Counsel, working as a primary contributor for the award-winning legal publication ACC Docket.
Matt specializes in research-based writing and has experience creating targeted content for editorials on a wide variety of blockchain, cryptocurrency, legal, and financial topics.
Matt graduated cum laude from Boston University in 2016 with a Bachelor of Science in Journalism and a minor in International Relations.
Matthew joined Wachsman in November 2018. He previously worked as a Literary Scout for Aram Fox, as well as an Assistant Editor at Thames & Hudson. Matthew specializes in long-form writing and copyediting, and has freelanced for both multinational corporations and higher education institutions.
Matthew received a Bachelor of Arts in History with a minor in Irish Studies from Boston College. He is also a graduate of Columbia School of Journalism’s prestigious Publishing Course.
Tiffany joined Wachsman in December 2018. Most recently, she served as a Junior Copywriter at interactive marketing firm Tribal Worldwide. Prior to this, Tiffany worked as a Creative Intern for Havas Worldwide and J. Walter Thompson, where she focused on copywriting and art direction respectively.
Tiffany received a Bachelor of Arts in Design Communication with a focus in advertising from LASALLE College of the Arts. She also holds a Diploma in Visual Communication from Temasek Polytechnic.
She is fluent in English and Mandarin.
Hanna joined Wachsman in September 2017 as Executive Assistant for David Wachsman. Hanna graduated from Fairleigh Dickinson University with a master’s degree in Professional Communication and Media Studies. She earned her undergraduate degree in Communications with a minor in Business while on an athletic scholarship for participation in NCAA Division 1 Fencing.
Since graduation, Hanna has worked in a number of communications roles between New York and Miami, including Marketing Manager for an Olympic Fencing Club and Gallery Director of a contemporary art gallery.