Dash is the leading eCommerce and payments-focused digital currency and the rising alternative to bitcoin. Dash hired Wachsman in July 2016, and remains the company’s Agency of Record. Wachsman was brought in to provide exposure to Dash’s growing record of accomplishment and capacity, educating media and the public on a unique governance system and a self-funded treasury that would finance further development of the coin.
After determining a long-term strategy, Wachsman was able to dramatically increase the attention paid to organizational developments, technology advancements, and partnership deals. Long-term partners with Wachsman, Dash has become one of the world’s most valuable and well-known cryptocurrencies, and its stellar model and organization have become broadly recognized as best-in-class.
CoinDesk is the leading digital media, events, and information services company for the digital asset and blockchain technology community. CoinDesk hired Wachsman as their Agency of Record beginning in 2017 with a mission to drive awareness of the Consensus series of events and to proliferate organizational announcements with business, financial technology, and trade press from around the world. Wachsman continuously generates widespread coverage of CoinDesk’s State of Blockchain Reports, highlights the expertise of CoinDesk’s editorial team through appearances on international broadcast networks, and promotes thought leadership generated by their prestigious board.
IOHK, the world’s leading blockchain architects behind cryptocurrencies like Cardano and Ethereum Classic, approached Wachsman after two years of researching and developing peer-to-peer technologies to revolutionize financial services. Headquartered in Hong Kong, IOHK has partnered with Wachsman since January 2017. Together with IOHK’s team, Wachsman has developed a comprehensive strategy to successfully build IOHK’s brand and generate continuous exposure in media. With new research centers opening across the globe, Wachsman continues to secure interviews and media placements for IOHK in the most influential media outlets around the world.
Founded in August 2013, Bitcoin Suisse AG is a regulated Swiss financial intermediary, service provider, and asset manager which focuses on crypto-assets. Bitcoin Suisse AG provides financial services — including brokerage, trading, ICO-services, and asset management and consulting solutions — based on crypto-assets and blockchain technologies.
In July 2017, Wachsman assisted Bitcoin Suisse AG in securing global top-tier media coverage for its cooperation with Falcon Private Bank, which became the first Swiss bank to offer Bitcoin and crypto-asset management to clients. Bitcoin Suisse AG provides the underlying infrastructure and support for this new product offering, and acts as the AML-regulated broker of Falcon Private Bank. Since then, Wachsman has provided media support to Bitcoin Suisse AG on their most noteworthy projects and announcements.
Founded in January 2017, the Crypto Valley Association (CVA) is an independent, nonprofit association established to take full advantage of Switzerland’s strengths to build the world’s leading blockchain and cryptographic ecosystem, working with the government to foster the development of pioneering digital technologies in Switzerland and beyond. The CVA’s membership includes an array of leading companies and startups, including ConsenSys, UBS, PwC, Thomson Reuters, and Luxoft. The association’s mission is to shape an open, free, and prosperous financial services industry of the future.
Wachsman began working with CVA in March 2017 in order to launch the association to global media and increase its prominence amongst both financial services institutions and blockchain startups. Wachsman continues to serve as CVA’s Agency of Record, securing media placements in a number of top-tier European and international media outlets, as well as expanding its service offering to include the promotion of major CVA events and blockchain summits.
Steemit is the first and largest blockchain powered social media network; one that rewards contributors for their content with cryptocurrency. The Texas-based company created the Steem blockchain, which is the most scalable blockchain ever invented. Steem attracted one million users in its first 18 months, and continues to add users at a remarkable rate. Wachsman partnered with Steemit in May 2017 and remains its PR Agency of Record.
tZERO is a majority-owned subsidiary of Overstock.com, focusing on the development and commercialization of financial technology based on cryptographically-secured, decentralized ledgers — more commonly known as blockchain technologies. Since its inception, tZERO has pioneered the effort to bring greater efficiency and transparency to capital markets through the integration of blockchain technology. Wachsman has provided traditional public relations services to tZERO since early 2016.
Polymath aims to be the industry’s first security token launchpad. On recommendation from its sterling advisory board, Polymath hired Wachsman as its Agency of Record to generate media attention surrounding its fall 2017 launch. Through feature stories in top-business publications, top-tier expert commentary appearances, and a speaking opportunity for CEO Trevor Koverko at the Forbes 30 Under 30 Summit, Polymath accrued global recognition within weeks.
Lisk hired Wachsman in September 2016, a time when significant technical developments were being completed by the Lisk team. Wachsman has since served as a long-term partner and Agency of Record to Lisk, conducting strategic public relations campaigns to promote major milestones in the Lisk development roadmap. These have included the formation of the Lisk Foundation, a nonprofit based in Zug, Switzerland in 2016; the full Lisk Relaunch in February 2018; and the beta release of Lisk Core 1.0 in April 2018.
Led by a co-founder of Ethereum, Anthony Diiorio, cryptocurrency wallet and multi-token blockchain interface Jaxx hired Wachsman in September 2016 to help grow its brand and ensure that its platform received attention as features were added. Wachsman helped Jaxx announce the integration of new coins and products, which led to consistent coverage, and industry-focused expert commentary from CEO Anthony Diiorio in publications worldwide. Wachsman was brought on to support Jaxx and the Decentral project once again in April 2018.
Founded in 2012, Bitfinex is a digital asset trading platform offering state-of-the-art services for digital currency traders and global liquidity providers. In addition to a suite of advanced trading features and charting tools, Bitfinex provides access to peer-to-peer financing, an OTC market, and margin trading for a wide selection of digital assets for professional traders and liquidity providers around the world. Wachsman began working with Bitfinex in April 2018.
aelf is a multi-chain parallel computing blockchain framework that incorporates state-of-the-art IT design principles and technologies to bring it up to a commercial standard. Based in Singapore, aelf is one of the pioneering projects planning to implement blockchain in enterprise by enhancing the scalability and optimizing the speed of existing networks. aelf partnered with Wachsman in January 2018 to support its secondary market push after the conclusion of its successful private token sale in December 2017. Since joining the project, Wachsman has generated substantial media opportunities for aelf across a variety of top-tier and trade publications, helping bolster aelf’s global presence.
ZenCash, the privacy coin for borderless, decentralized communications and transactions, onboarded with Wachsman just prior to their public launch in May 2017. ZenCash aims to make the cryptocurrency and blockchain industries more digestible by building a supportive and educational community for newcomers and mainstream society.
Working closely with the U.S.-based company, Wachsman developed a personalized public relations strategy with intent to attract interest from partners while simultaneously enhancing brand awareness. As a result, ZenCash developed a partnership with Wachsman client IOHK to accelerate its roadmap when upgrading to a highly secure, transaction replay-resistant system via a soft fork, in addition to receiving media coverage in impactful industry-specific publications.
eToro is the world’s leading social trading network, allowing over six million active users from 140 countries to trade stocks, ETFs, and cryptocurrencies via a simple, online account.
Founded in 2016, æternity is an open-source, blockchain-based distributed computing platform that builds on decentralized cryptographic peer-to-peer technology. Designed to deliver unmatched productivity, transparent governance, and global scalability, æternity offers blockchain technology with a consensus mechanism that’s as efficient and cost-effective as possible.
Wachsman began working with æternity in December 2017 and has since secured consistent, global media coverage through interviews, thought leadership, and expert commentary. Wachsman is currently driving awareness of æternity, the current scalability issues it solves, and its far-reaching potential in the lead up to the mainnet launch in 2018.
Kowala is the creator of kUSD, the world's first autonomously stabilized cryptocurrency with the fastest, most efficient blockchain. kUSD uses advanced stability algorithms to ensure that it remains pegged to the value of the U.S. dollar. Wachsman is working to establish the Kowala brand on a global level by showcasing its CEO Eiland Glover as a thought leader within the emerging economy and by supporting the company’s extensive events plan.
Nucleus Vision is the world’s first blockchain-based contactless identity management system and retail loyalty program powered by cryptocurrency. Wachsman partnered with Nucleus Vision in October 2017 to position CEO Abhishek Pitti and the team as experts in the blockchain and retail spaces ahead of the company’s public launch. Wachsman also led the press strategy around key company announcements.
A subsidiary of the Gibraltar Stock Exchange, the Gibraltar Blockchain Exchange (GBX) aims to be the world’s first licensed digital asset exchange operated by a European Union-regulated stock exchange. GBX aims to be a globally listed springboard for utility tokens that have satisfied a strict due diligence and admissions process as well as a high-quality digital asset exchange, setting a higher standard for token issuance and trading within the cryptocurrency market. In January 2018, Wachsman began its partnership with GBX to announce the official launch of the company’s public token sale event and has since engaged in the promotion of GBX to media globally.
Motivated by market demand in the wake of the post-Great Recession IPO slowdown, SharesPost supports late-stage, private growth companies and the entrepreneurs that build them by providing liquidity and a better private capital market. The SharesPost platform fosters transparency by publishing private market data, research and valuation tools. Their experienced transactions team matches buyers and sellers and provide best-in-class transaction execution in the private shares market.
Built on Ethereum, Aragon is the first management tool developed specifically to disintermediate the creation and maintenance of companies all around the world. Headquartered in Barcelona, Aragon was co-founded by two recognized technology prodigies, Luis Cuende and Jorge Izquierdo. Wachsman started working with Aragon starting in April 2017, securing media coverage in global mainstream and trade publications.
Coinsource is the largest bitcoin ATM network in the world. With only three bitcoin ATMs at the time, Coinsource hired Wachsman in late 2015 to help enhance demand for its existing machines. Following a persistent public relations strategy, Coinsource is now the largest operator of bitcoin ATMs — with more than 200 around the world. Through a comprehensive and sustained campaign, Coinsource has attracted the attention of trade journalists, high-level reporters, and broadcasters throughout the United States, securing its place alongside the most essential brands in the blockchain industry.
Decentraland is a virtual reality platform powered by the Ethereum blockchain. Users can create, discover, experience, and monetize content and applications. Within Decentraland, users can buy and build on parcels of land. Property contents range from static 3D scenes to dynamic applications. Decentraland partnered with Wachsman starting in July 2017.
Founded in 2016 by Angel Versetti and Dr Stefan Meyer, Ambrosus is the world’s first publicly-verifiable and community-driven system to assure the quality, safety, and origins of essential products, such as medicine, food, and commodities. Combining high-tech sensors, blockchain technology, and smart contracts, Ambrosus brings transparency to the supply chain, aiming to overcome the current deficiencies and challenges of current global food and pharmaceutical markets.
Officially endorsed by EIT Food and SQS (Swiss Quality and Safety Association), Ambrosus boasts the support of significant global bodies and associations including the United Nations, EPFL, the Crypto Valley Association, and financial backing from the Government of the Canton of Vaud, Switzerland.
In July 2017, Wachsman started working with Ambrosus in order to successfully increase the coverage of Ambrosus amongst global media, enhance brand awareness, and drive token sales. As a result, Ambrosus has secured international media coverage across multiple mainstream and trade publications.
Founded in October 2016, Sweetbridge is a blockchain-based economic framework that transforms supply chain and logistics collaboration through fast, fair, and flexible value exchange protocols that unleash working capital for the benefit of all participants. Wachsman began a long-term partnership with Sweetbridge in July 2017 in order to establish the thought leadership of the global team in the blockchain and supply chain spaces, securing placements in dozens of mainstream and trade publications. Wachsman has also provided guidance on strategy and messaging as Sweetbridge made key announcements about its partners and platform leading up to its public launch.
Constellation is a horizontally-scalable blockchain microservice operating system. Its serverless architecture ensures high transaction throughput, allowing for consumer-grade distributed applications to be built on the system. A community portal will provide an incentivized ecosystem for non-technical users to develop distributed applications on Constellation. Wachsman is supporting Constellation’s launch from stealth and entrance into the competitive blockchain development landscape.
Enigma created a decentralized data marketplace protocol to revolutionize the way data is shared, aggregated, and monetized. Enigma seeks to enable the scalability of blockchains by providing a complementary off-chain data network, where larger quantities of information can be securely shared and processed without incurring severe on-chain costs. Wachsman began its work with Enigma in 2017, generating thought leadership and expert commentary pieces on the company and its founders in trade and mainstream press.
SmartContract.com, the secure blockchain middleware provider enabling smart contracts to securely connect with external data sources and off-chain payment methods, began work with Wachsman in late 2017. SmartContract.com developed the ChainLink Network, which allows smart contracts to securely, quickly, and audibly connect to external data sources, APIs, internal systems, and the existing bank payments infrastructure. Wachsman supported SmartContract.com in enhancing its brand visibility, particularly in trade publications.
Mainframe is a decentralized communications platform that is resistant to censorship, surveillance, and disruption. Weaknesses in existing internet protocols make it impossible to provide robust network security. Mainframe remedies this by combining the desired features of today's best networking protocols and applications while also maintaining the highest level of security and user ownership.
Headquartered in Crypto Valley in Zug, Switzerland, Blockchain Valley Ventures (BVV) is an accelerator and venture firm focused on developing and investing in blockchain-enabled businesses. A spin-off of Lykke Corporation, a pioneer in blockchain-powered trading and business models, BVV operates supports the world’s most advanced and experienced ecosystem of blockchain companies, lawyers, auditors, tax advisors, and financial regulators.
TOKEN2049 is a premier event for decision-makers in the global crypto ecosystem to connect, exchange ideas, and shape the industry. Attendees of TOKEN2049 learn about the future of the token-based economy, while being the first to know about market-moving news, partnerships, and product launches. TOKEN2049 is an unrivaled global meeting place for like-minded entrepreneurs, industry insiders, investors, and those interested in how the token economy will transform their businesses and lives.
Wachsman worked with the TOKEN2049 team in advance of the March conference held at the Kerry Hotel in Hong Kong. Wachsman looked after media relations throughout the event, which resulted in a number of leading finance, technology, and crypto media traveling to the conference and covering the event in detail.
Wachsman began work with ID2020, a public-private partnership dedicated to providing the global population access to an officially recognized identity, several weeks before the second annual “Platform for Change” Summit at the United Nations. Working in tandem with PwC, Accenture, and Microsoft, Wachsman prepared press releases and media alerts as well as conducted full media engagement at the June 2017 event in New York City. Wachsman strategized and collaborated on the overarching messaging on behalf of ID2020, which aims to bring new solutions, including examining technology like blockchain and biometrics, to address the global identity problem currently affecting 1.1 billion people around the world.
San Francisco-based Cryptograffiti creates unique pieces of art on the subjects of blockchain and cryptocurrency using relics of our financial system as materials. Recently, Cryptograffi’s featured artist sold a piece entitled "Terrible Store of Value," which features a portrait of Jamie Dimon, CEO of JP Morgan Chase and outspoken cryptocurrency skeptic, made from repurposed credit cards on an empty safety deposit box. The piece sold for $33,000 USD at auction. Wachsman commenced work with Cryptograffiti in February 2018, and has since featured the company’s unique work in several trade publications.
Blockparty, founded by esteemed veterans and industry experts across the live events and tech industries, are the pioneers of blockchain-based live event ticketing, improving the ticket purchasing process. Blockparty aims to eradicate bots, eliminate fraud, verify ownership and create real demand in order to both deliver an optimal event ticketing experience for consumers, and to allow for sustainable growth for artists, venues and ticket providers.
One of the top U.S. events in blockchain, Token Summit will return for its third iteration, this time in New York during Blockchain Week NYC. Hosted by blockchain author and crypto fund expert William Mougayar, Token Summit is a thought leadership conference where speakers and panelists explore sustainable businesses in blockchain and the evolution of today's tokenized economy. The event will be held on May 17 at Pier 36.
Shyft is the leading “creditability” blockchain network for the global economy, utilizing an open and unified framework to achieve greater standardization and efficiency in regulatory compliance and due diligence mandates. Since January 2018, Wachsman has generated buzz around Shyft by positioning Chairman Joseph Weinberg and CEO Bruce Silcoff as thought leaders in KYC/AML and regulation, resulting in a steady cadence of mainstream and trade press as well as speaking engagements at conferences globally.
Cardstack is the open-source software foundation building the experience layer of the decentralized Internet with the mission of simplifying users’ digital experiences. The company created the next-generation Tally Protocol, designed to allow large, powerful apps to run quickly and efficiently on the Ethereum blockchain.
Cardstack engaged Wachsman in January of 2018 to manage its media outreach and secure speaking opportunities at high-profile blockchain events. Wachsman has successfully supported the growth of Cardstack’s brand and the development of Founding Director Chris Tse as a thought leader, particularly through top-tier byline opportunities and interviews with mainstream press.
Codex Protocol is a decentralized title registry for the $2 trillion USD arts and collectibles asset class, placing provenance on the blockchain. Codex allows items to be tracked while maintaining owners’ privacy. Since 2017, Wachsman has managed Codex’s media relations, resulting in significant press coverage in crypto and art trade press and the most influential mainstream outlets.
Headquartered in London, TokenCard is a smart contract-powered debit card that enables users to spend cryptocurrencies, most specifically ERC20 tokens, on everyday transactions in a way which is easy, frictionless, and more intuitive than current solutions. Co-founded by Mel Gelderman and David Hoggard in 2016, TokenCard will soon usable at payment terminals and ATMs around the world. Wachsman worked with TokenCard in 2017, securing international blockchain and mainstream media coverage for the company.
PROPS by YouNow is a decentralized ecosystem of video applications. With an active community in the millions, PROPS creates a new, blockchain-powered model for digital media networks. Governed by a nonprofit foundation, PROPS is built on the mission of creating a decentralized model for digital media that uses blockchain technology to fairly reward the contributors that power the network: developers, content creators, and other contributing users. Wachsman began working with YouNow starting in August 2017 and has achieved significant mainstream coverage of its pioneering technology.
Created by the team behind Codec.ai, MEDIA Protocol brings a new economic layer to the online content market by utilizing a blockchain-based model to alleviate digital content distribution and consumption issues. Wachsman has led public relations strategy and execution around the announcement of MEDIA Protocol through its public launch.
Datawallet is a blockchain-powered data exchange built on the belief that data should be owned and controlled by the people who create it. Taking on the $300 billion USD data brokerage industry, Datawallet’s digital marketplace allows users to reclaim ownership of their data and profit from the data they create online by anonymously and securely sharing it with interested companies. Wachsman partnered with Datawallet beginning in September 2017.
Kik, one of the world’s most popular social networks, hired Wachsman in May 2017 in anticipation of an extraordinary announcement. At Token Summit on May 25, Kik CEO Ted Livingston revealed Kin, an Ethereum-based token which would become the core of a new ecosystem for digital goods and services. Wachsman helped Kik achieve high-profile coverage in mainstream and crypto trade publications and was subsequently re-contracted to provide media relations support.
StormX, the micro-gig platform and creator of the popular crypto earning app, BitMaker, is building the world’s first decentralized micro-gig marketplace, enabling anyone, anywhere to earn a living by completing tasks on their mobile phone. Wachsman began working with StormX in April 2017 to launch a new version of their pioneering Bitmaker application. In the months following, Wachsman worked to position CEO Simon Yu as a key spokesperson on the ways blockchain can provide career opportunities for a global, remote workforce.
SONM (Supercomputer Organized by Network Mining) is a decentralized worldwide fog supercomputer for general purpose computing from site hosting to scientific calculations. SONM company is an effective way to solve a worldwide problem — creating a multi-purpose decentralized computational power market. Unlike widespread centralized cloud services, the SONM project implements a fog computing structure — a decentralized pool of devices, all of which are connected to the internet. In 2017, Wachsman managed SONM’s media relations outreach leading up to and after its successful launch, making strategic partnership and technical updates on behalf of the company.
INS is a scalable decentralized blockchain-based platform that enables consumers to buy groceries directly from manufacturers at convenience with lower prices. Aiming to disrupt the $8.5 trillion USD global grocery market, INS Ecosystem connects manufacturers directly with consumers with an aim to overcome retailer domination. In October 2017, Wachsman started working with INS Ecosystem in order to increase industry awareness of the platform and enhance the media presence of its founders.
Atonomi is the blockchain-based arm of leading IoT security provider CENTRI Technology and is the creator of the Atonomi Network, which will offer a blockchain-based security protocol for the Internet of Things (IoT). Atonomi hired Wachsman in 2017 to support its upcoming announcements, including a research collaboration with MIT Media Labs and a partnership with Swytch, a renewable energy incentive platform built on the blockchain. Wachsman secured numerous interviews and media opportunities for Atonomi in mainstream and trade press, positioning Atonomi as a leader in leveraging blockchain to secure the IoT.
Mosaic is the leading and most trusted cryptoasset data platform for rigorous and accurate research, market information, and community discussion. Mosaic is one part research ecosystem, one part social network and one part data platform. Mosaic’s user-friendly platform, built on a trusted blockchain network, provides data from verified contributors who are intensely vetted through KYC process and other processes of information. Verified contributors post research and data on the cryptocurrency industry, and users can access the information by spending Mosaic’s token (MZX), which also rewards the quantity and quality of contributors. Mosaic’s data feeds, portfolio-tracking software, and community engagement features are powered by Mosaic’s specific market intelligence protocol. Mosaic’s team consists of Co-founder and CEO Dr. Garrick Hileman, who is one of the world’s most-cited researchers of cryptocurrencies and distributed ledger technologies, and Alex Bradford, Co-founder and Chairman, a veteran technology investor and entrepreneur who has founded Voyager Global Advisors, Voyager Global Capital Partners, and BIG, a group of eCommerce companies.
Founded in 2014, Brave New Coin (BNC) is a data and research company focused on the blockchain and cryptographic assets industry. BNC is committed to providing the type of trusted information, technical analysis, and research the sector needs to mature. Initially hired to support the launch of BNC’s General Taxonomy for Cryptographic Assets, Wachsman has secured interviews for CEO Fran Strajnar in leading mainstream and markets publications. BNC continues its relationship with Wachsman to generate an ongoing cadence of media coverage, further solidifying its position as a leading cryptographic research company.
Hosho is a global leader in blockchain security and smart contract auditing, providing the most comprehensive cybersecurity testing methodology in the industry and ensuring the code behaves as intended. Wachsman partnered with Hosho in April 2018 to expand the company’s global brand awareness and position their founders as thought leaders in the blockchain security space.
Node40 are the creators of Node40 Balance, a revolutionary new SaaS product making cryptocurrency tax reporting easier and more accurate. Starting in September 2016, Wachsman helped Node40 establish its brand, first as the premier provider of masternode hosting solutions for Dash, one of the world’s most valuable cryptocurrencies, and then to announce Node40 Balance, which premiered in March 2017 to great acclaim. In February 2018, Node40 was successfully sold to HashChain Technology.
GECKO Governance, with offices in Ireland, New York, and Sydney, is the world’s first RegTech regulatory solution for bank and fund financial compliance, aiming to ensure Initial Coin Offering (ICO) regulatory compliance from start to finish. The GECKO Governance platform is open to the entire ICO industry and ensures trusted, secure, and decentralised compliance across the entire ecosystem of data providers and consumers. Wachsman began its work with GECKO Governance in March 2018 as it prepared to expand its service offering from the provision of RegTech regulatory solutions for financial compliance in the banking and funds sectors to the ICO and cryptocurrency market.
ULedger is a “Data Integrity as a Service” company and serves as “Your Digital Witness” by bringing security, transparency, integrity, and identity to digital records and electronic communications. ULedger’s protocol affords its clients with an immutable third-party audit trail of all electronic data, activity, state changes, and identity, which are critical with the data integrity challenges and cybersecurity threats that enterprises face on a daily basis. Wachsman began working with ULedger in Q3 of 2017 and leads PR efforts around its impactful partnership announcements.
Oliver Bussmann is a globally recognized technology thought leader and driver of large-scale transformation at multinational organizations. As the Founder and Managing Partner of Bussmann Advisory, he advises enterprises, top-tier consultancies, and financial services companies looking to stay ahead of the digital disruption curve. Prior to founding the firm, Oliver served as Global Chief Information Officer for UBS and SAP, CIO for North America & Mexico at Allianz, and held executive positions at Deutsche Bank and IBM.
Wachsman PR was honored to work with Oliver Bussmann in early 2017, facilitating opportunities in important print, online, and broadcast media.
The Crypto Company (TCC) is one of the first publicly traded technology companies in the digital currencies and blockchain sector. TCC is developing proprietary technology, including trading management and auditing software, tools, and processes, to assist both traditional companies — from startup businesses to well-established companies — to operate with and/or trade in cryptocurrencies.
Founded in 2013, CharityStars is the leading online fundraising auction platform for the nonprofit sector. Leveraging on the power of celebrity, technology, and the media, CharityStars’ vision is to help charities transition to digital fundraising. CharityStars specializes by auctioning unique celebrity experiences and rare collectibles.
Operating in a growing global giving market worth $15 billion USD in the United States alone, CharityStars has offices in Milan, London, and Los Angeles, operating in three different markets. To date, CharityStars has raised over $10 million USD in funds, supporting 450 charities including Unicef, Save the Children, and WWF. CharityStars has worked with over 1,000 celebrities and brand partners such as Cristiano Ronaldo, Valentino Rossi, Andy Murray, James Blunt, Vivienne Westwood, Vanity Fair, and Redbull.
In 2017, CharityStars created and backed AidCoin, an ERC20 utility token that allows people to donate to charities while easily tracking their donations on a public ledger. AidCoin also allows charities to integrate a donation button on their website that enables the acceptance of cryptocurrencies for their fundraising campaigns.
Founded in 2013, BitGive is the world’s first Bitcoin 501c(3) nonprofit organization recognized by the U.S. government. Based in San Francisco, BitGive is spearheading transparency in the philanthropy sector with its latest innovation, GiveTrack, a platform which uses blockchain technology to track and trace each charitable donation. Starting in September 2016, Wachsman has guided BitGive’s communications efforts by providing pro bono public relations services.
One of Wachsman’s founding clients in 2015, SatoshiLabs is the Prague-based company behind the inventions of several of the most influential projects in the history of digital currency. Among these, SatoshiLabs was the inventor of the first-ever bitcoin mining pool, SlushPool, allowing more democratic access to the mining of the most valuable and important digital currency. SatoshiLabs were also the inventors of the first-ever hardware wallet, Trezor. As a sophisticated offline hardware wallet, TREZOR provides users with a truly secure way to protect bitcoins and private data.
Kraken is one of world’s most trusted digital asset exchanges. Kraken initially hired Wachsman at the beginning of 2016 to announce the acquisition of Coinsetter and Cavirtex, two of the largest exchanges in North America. After weeks of planning, Wachsman assisted in the announcement of one of the largest M&A deals in the industry to date, facilitating rapid growth of Kraken’s customer base in the United States and Canada. Working closely together with Wachsman through 2016, Kraken CEO Jesse Powell has now become an expert commentator in media worldwide.
Headquartered in Singapore, Indorse, the decentralized professional network, aims to build a social network where the user is in charge of their own data, rather than a third party. The network will incentivize professionals to verify and endorse the skill sets of their peers with its native token. Since August 2017, Wachsman has supported Indorse with consistent global media coverage.
Job.com is a blockchain-based job matching platform taking on the $638 billion USD global recruiting industry. With a mission of igniting the ‘Recruitment 3.0’ movement, Job.com allows companies and jobseekers to connect directly without the intervention of a recruiter as a middleman. Wachsman worked with Job.com during Q1 of 2018 and secured coverage in a number of mainstream business and trade publications.
BankEx is a decentralized Bank-as-a-Service exchange, aiming to bridge the gap between the emerging blockchain sector and traditional finance. BankEx built a new standard in creating smart contracts for decentralized capital markets, called the Proof-of-Asset (PoA) Protocol. CEO Igor Khmel is a graduate of Stanford who has worked for several prestigious financial services companies such as McKinsey, Deloitte, and Citadel hedge fund, building a number of startups in California and establishing Sberbank Lab, a fintech laboratory at the largest bank in Eastern Europe. In August 2017, Wachsman started working with BankEx in order to increase industry awareness of the platform and enhance coverage of Igor Khmel within trade and mainstream press.
Etherisc, creator of the global, decentralized insurance platform, is reinventing the multi-trillion dollar insurance industry by leveraging blockchain technology to lower operational costs and provide greater transparency. Etherisc partnered with Wachsman in October 2017 to garner media attention for company announcements and technological developments, including its Flight Delay dApp. Through a highly-tailored media strategy, Wachsman has generated media interest for the company in top-tier insurance trade publications as well as mainstream press, helping to position Etherisc as a true disruptor in the insurance sector.
OpenPort’s blockchain logistics solutions deliver supply chain transparency for some of the world’s largest companies. As Asia’s only multinational digital logistics provider, OpenPort offers ERP-integrated shipment visibility and electronic proof of delivery from any road freight transporter. Its logistics protocol for blockchain creates an irrefutable record of events from pickup to delivery, executed by immutable smart contracts and powered by their OPN token, providing micro-rewards to supply chain participants and frictionless payment between shippers, transporters, and retailers. Wachsman began working with OpenPort in February 2018 to showcase the innovative technology, experienced leadership team, and high-profile partnerships in global media.
Bodhi is a decentralized prediction market platform initially focusing on the Chinese market. Built on the Qtum blockchain, Bodhi allows users to create and trade on the outcome of finance, sports, politics, and any other global events. Wachsman partnered with Bodhi in January 2018 to present key partnership and technical announcements to press, as well as to solidify the executive team’s thought leadership presence in mainstream and trade media.
Smart Containers Group is a Swiss-based, high-tech company that provides the safest temperature controlled containers to transport sensitive pharma goods and food around the world. Smart Containers Group’s purpose is to secure sensitive goods and to ensure that no compromised products will be delivered to consumers.
Wachsman began its work with Smart Containers Group in January 2018, conducting strategic communications and public relations campaigns to elevate the profile of its SkyCell AG division, already the fourth-largest container company in air freight. Wachsman has since supported the expansion of the Smart Containers Group service offering as it has expanded into the food supply chain sector, building up its FoodGuardians division, which provides smart containers and increased traceability for the food industry. Smart Containers Group has since been the subject of notable coverage in an array of international trade publications, as well as a number of mainstream publications across the globe.
LOOMIA is a New York-based smart textiles company focused on engineering innovative technology that delivers comfort, safety, and confidence to the human experience by adding intelligence to everyday objects. Wachsman partnered with LOOMIA in August 2017 and has secured top-tier media coverage in both mainstream and trade publications for the introduction of the LOOMIA Tile — a blockchain-based platform that allows consumers to control access and profit from data they generate.
Kochava offers a unique, holistic, and unbiased analytics platform to plan, target, measure, and optimize media spend. The Kochava platform for mobile and connected devices combines potent features and global coverage with thousands of network and publisher integrations, allowing advertisers to target audiences and measure campaign performance with precision. Wachsman began working with Kochava in Q4 of 2017 and has successfully inserted CEO Charles Manning into ongoing conversations around advertising and marketing, entrepreneurship, blockchain, and cryptocurrency through extensive media placements and a global events strategy.
Founded in 2017 by Marco Abele, former Chief Digital Officer of Credit Suisse, TEND is a blockchain-powered platform for life-enriching investments. Tokenizing luxury-assets, TEND aims to enable a new paradigm of shared ownership, uniquely allowing customers to experience these assets, as well as profit from their appreciation.
Offering a full-service, concierge-like experience, the platform is carefully designed to both protect and service the assets while, by utilizing blockchain technology, provide a transparent, trustworthy, and secure basis for investment.
In October 2017, Wachsman started working with TEND to announce the official launch of the company and its services, and has since engaged in the promotion of TEND to media globally, developing and increasing brand awareness across their key target markets, both in Europe and worldwide. As a result, TEND has secured international media coverage across multiple mainstream and trade publications.
Cofound.it, a platform for nurturing and incubating the world’s most innovative digital currency startups, engaged Wachsman as a global launch partner ahead of its public spin-off from ICONOMI, another client of the agency. Cofound.it needed to introduce its distributed platform and innovative crowdsale mechanism called Priority Pass to the crypto world and drum up significant interest and support ahead of its crowdsale. Following a string of press that firmly positioned the company as the premier co-founding platform for crowdsale projects Cofound.it became the thirteenth largest crowdsale in history and the first-ever to sell out completely in a pre-sale.
Wachsman is also an advisor to all projects that are selected to participate in Cofound.it’s crowdsale program. Its first projects, crowd sentiment data platform Santiment, stable fiat currency-backed token X8currency, and Musiconomi, an expansion of the platform built by the Musicoin Project, will all launch in Summer 2017 with Wachsman.
Blockfolio is a leading cryptocurrency portfolio app with around 4 million users worldwide. The San Francisco based company is about to announce a Series A round, and add enhanced functionality to its app. Blockfolio will soon launch Signal, a first-of-its-kind feature that allows cryptocurrency investors to receive news and updates directly from the companies they invest in, as well as view content relevant to their specific portfolio. Integrating this new messaging functionality directly into the Blockfolio app, Signal will bring enhanced connectivity and interaction with the developers and leaders of premier cryptocurrency projects, including Dash, aelf, ICON, Civic, Quantstamp and Cardano, and several others. Blockfolio is soon announcing a multi million dollar Series A round from top investors.
Leverj, the decentralized-trading platform for cryptocurrency derivatives, partnered with Wachsman in September 2017 to help with media relations in preparation for its public launch. The campaign honed in on Leverj’s mission of solving a critical problem in the cryptocurrency space and focused on enhancing the reputation of CEO Bharath Rao, a veteran of the financial industry.
Agentic Group LLC is a global membership-based consortium of blockchain, digital currency, and related-companies providing education, consulting, and development services for businesses, governments, and nonprofits. Headquartered in New York City, Agentic Group’s membership includes individuals and businesses from Canada, the European Union, South America, and Asia.
Founded by entrepreneur, web pioneer, and prolific author David Siegel, the Pillar Project is building a leading cryptocurrency and token wallet. Wachsman was brought on board in March 2018 to generate exposure to the achievements of one of the most important projects in the blockchain space through company announcements and industry-focused expert commentary.
Streamr, the technology stack for real-time data, aims to tokenize the value in data by enabling a new way for machines and people to trade on a decentralized peer-to-peer (P2P) network. Currently, personal data is at the mercy of large corporations. With the Streamr network, this data can be utilized and sold as one wishes, traveling through a decentralized P2P network and being incentivized by the DATAcoin Token.
iPayYou, a Seattle-based company that developed bitcoin wallet focused on consumer and commercial applications, brought Wachsman on board in April 2016 to launch its product and brand. Through a longstanding PR campaign, the Wachsman team helped quickly define iPayYou as an easy to use and safe bitcoin wallet.
Slovakian-based startup DECENT signed on with Wachsman in late 2016. Alongside an in-house digital marketing and advertising campaign, DECENT selected Wachsman to assist in brand recognition and maintaining investor interest throughout their two month raise. DECENT issued investors with the DCT token, which is designed to incentivize peer to peer content distribution and consumption.
Through a series of well timed press releases, expert commentary pitches and ample trade press, Wachsman helped generate awareness for the DECENT team and their product, which in effect is akin to a legal torrent streaming service. Consistent, positive exposure saw a spike in investor interest and the DECENT crowdsale concluded with more than $4 million USD raised.
One of Wachsman’s first-ever clients, Airbitz is the San Diego-based developer of the eponymous software wallet for bitcoin. One of the world’s leading edge security platforms and available for download on both iOS and Android, Airbitz automatically encrypts, secures and backs up user data without requiring complicated user prompts, and its decentralized server architecture ensures that Airbitz wallets are functional even if company servers are disabled. Altogether, Airbitz provides the familiar feel and functionality of mobile banking while implementing blockchain operations under the hood, reducing friction and making Bitcoin universally approachable and usable.
qiibee, the decentralized, blockchain-based loyalty ecosystem, hired Wachsman in October 2017 to help drive brand awareness, as well as announce its upcoming token generation event and partnerships with Indorse, an Ethereum-powered professional network, and Lattesso, a leading coffee brand. qiibee’s vision is to bridge the gap between today’s loyalty systems and cutting-edge blockchain technology. By highlighting the expertise of CEO Gabriele Giancola, Wachsman has provided qiibiee with numerous pieces of international coverage.
Managed by a team of industry pioneers, publicly-traded Global Blockchain Technologies Corp. (GBTC) provides investors with access to a basket of holdings within the blockchain space. Wachsman provided public relations services to Global Blockchain starting in 2017.
Social Alpha Foundation (SAF) is a nonprofit grant-making platform that focuses on supporting education and outreach to empower communities to utilize blockchain technology for social good. Wachsman commenced work with SAF in April 2018 with the aim of building awareness around how blockchain technology might benefit the public, specifically in the areas of health, environment, and education.
Fermat, a decentralized and blockchain-enabled open source project developing the Internet of People, hired Wachsman in March 2016.
At the time, Fermat had plans to launch the project to a global audience and selected Wachsman as their communications agency to aid them in messaging and media relations. From the outset, Wachsman delved into the innovative and exciting concept and provided support to the Fermat management team in drafting and editing the whitepaper, defining the core messages for each audience; and developing the press materials to be issued to the media upon launch.
By effectively communicating a complex and largely unexplored concept, Wachsman successfully secured launch coverage in top-tier mainstream media, blockchain and cryptocurrency press, immediately enhancing the credibility and achievability of the revolutionary project. One year on, Fermat has fulfilled much of its grand vision, with great things in store for release throughout 2017.
Santiment is the data-feed platform that shows the true state of the crypto-markets. Santiment aims to be the market data infrastructure for the entire blockchain economy, transforming how users trade these markets worldwide. With a range of data feeds, content streams, and a transparent database, Santiment gives users an information advantage while making crypto safer and transparent. Wachsman worked with Santiment in 2017, securing local and international press.
investFeed is a cryptocurrency-based social investing platform. Based in New York City, the company dropped U.S. equities from its platform and replaced them with cryptocurrencies. Wachsman began working with investFeed in mid-2017, securing many mainstream media placements during an era of extraordinary growth of the blockchain industry.