Blog

From “New Normal” To “Next Normal”

Wachsman – From New Normal to Next Normal
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Community During Crisis

The last few weeks have upended the global economy and thrown many of our daily lives into disarray. The blockchain and digital assets community is no exception; because so many...
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Will 2020 Be the Year for DeFi?

In early February 2020, decentralized finance hit a major milestone. On the 7th, the amount of money stored in decentralized finance smart contracts hit a billion dollars for the first...
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Employee Spotlight: Caitlin Eckvahl

How did you become interested in blockchain? I first became interested in blockchain in 2017 when I met a man in Amsterdam who told me about Bitcoin. It was at...
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February 2020 Book Club

This month’s book selection was Ronan Farrow’s 2019 bestseller Catch and Kill. The book is a memoir of Farrow’s experiences uncovering and reporting on several of the allegations of sexual...
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Blockchain and Healthcare

“Garbage in, garbage out” is a standard programming and analysis maxim: If you’re working with bad data, your results, no matter how carefully reasoned, are likely to prove false. The...
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In 2020, Who Cares?

Public relations is, in large part, the art of making care. A public relations firm succeeds or fails on how well it understands what interests, intrigues, and inspires journalists and...
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Learning on the Job: The Challenges of Emerging Technologies

Public relations moves quickly: New clients expect instant results, emergencies arise on a daily basis when they don’t come hourly, and the twenty-four-hour global news cycle mandates lightning-fast responses from...
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Employee Spotlight: Matt Keeley

Matt is Wachsman’s Consultant, Editorial. His responsibilities include writing and editing articles, blogs, bios, press releases, and thought leadership.  How did you become interested in blockchain? In my previous life...
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Privacy and Data: How Might Marketing Change in the Years To Come?

At times, it can seem that online marketers know more about you than your family and friends do. We’ve all heard stories of big data shocking consumers with the knowledge...
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Holiday Crypto Gift-Giving

The holidays are upon us. If you’ve been wise and planned ahead, you’re likely already ready to go: Presents are wrapped, packages in the mail, house or apartment decorated, greeting...
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Blockchain and Diversity: Hope for the Future

Blockchain is a decentralized technology. As such, its very code posits that diversity is an active good: The ideal distributed ledger includes nodes on every inhabited continent, in every time...
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Navigating Difficult Questions During The Holidays

The holidays are perhaps the best time of year for reconnecting with loved ones. But though visions of cheer and conviviality, of warm fires on cold nights, of feasts and...
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Tech and Accessibility

For early drivers, breaking an arm with a Model T hand crank was almost a rite of passage. Early computers took up entire rooms, but left their operators little margin...
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A Reflection on Emerging Technologies

When an emerging technology graduates to an emerged technology, it develops an aura of inevitability. People quickly forget how they managed before the latest innovation; today’s younger generations can hardly...
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